Tube of smoothing straightening balm, 100 ml, for Unisex heat styling
Goldwell

Heat-Resistant Straightening Balm

Smoothing balm, 100 ml
Available at relaunch
€14
/
Tax included. Shipping calculated at checkout.
Loved for hair styling, suitable for straight hair and overall quality
Mostly positive across on independent marketplaces

In Their Words

Mostly positive · 19 review mentions

Hair styling — noted in 3 mentions

“A good addition to hair care”

Verified customer · United Kingdom

“I put it on as my hair dries, brushing it through and leaving it nice and straight.”

Verified customer · Spain · translated

Suitable for straight hair — noted in 2 mentions

“Great product for hair”

Verified customer · Germany · translated

Overall quality — noted in 2 mentions

“Good product, very satisfied”

Verified customer · Germany · translated

Soft feel — noted in 1 mentions

“makes my hair very soft”

Verified customer · United Kingdom
Drawn from verified customer reviews on independent marketplaces and grouped by theme. Quotes may be lightly edited for length or translated into English.
Size

Available at relaunch

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The Story

A salon-grade straightening balm designed to smooth and protect hair during heat styling. Formulated for thick or damaged hair, it delivers immediate slip and sustained sleekness for up to 72 hours while shielding strands from humidity and frizz. Heat protection to 230°C helps reduce breakage during styling, leaving hair more manageable with a refined, satin finish.

Apply a small amount to towel-dried hair, concentrating on mid-lengths and ends. Comb through evenly. Blow-dry and finish with a flat iron as needed. Reapply sparingly to dry hair for touch-ups.

Water-based balm with dimethicone and dimethiconol for slip and heat resistance. VP/VA copolymer and sodium polyacryloyldimethyl taurate provide hold and smooth texture. Contains Himanthalia elongata extract for hair resilience; formulated to reduce styling-related breakage.

At Ellie Jules, every order is prepared with care to ensure it arrives as beautifully as it was chosen. Enjoy complimentary shipping on orders over €100, with secure, reliable delivery across our full range of jewelry, fragrances, skincare, accessories, and home accents.

Should you wish to return an item, we offer hassle-free 30-day returns on eligible purchases. Our dedicated customer care team is always here to guide you with warmth and discretion, ensuring your experience with Ellie Jules is as seamless as the pieces we curate.

About Goldwell

Goldwell: Pioneers of Professional Hair Colour

Provenance: Germany

Goldwell is a German professional hair brand positioned for salon use, with a catalogue centred on hair colour and hair care. Its assortment at Ellie Jules spans colour systems, care, oils and serums, reflecting a specialist focus on technical performance for stylists and colour services.

The brand’s philosophy, as presented on its official site, is rooted in professional hair care products and salon services designed for stylists. The grounded assortment highlights signature lines such as COLORANCE, TOPCHIC and DUALSENSES, pointing to a heritage built around colour precision, maintenance and tailored care for different hair needs.

Goldwell matters because it sits at the intersection of colour science and salon craftsmanship. Its most recognisable grounded hero is Topchic Hair Color, a long-standing professional colour reference within the assortment. For clients seeking salon-grade colour and care, Goldwell remains a technically focused German authority in professional hair products.

FAQs

No, an account is not required for placing an order. You have the flexibility to order as a guest. Nonetheless, we advise creating an account at the time of checkout. This step offers benefits such as easy tracking of your order history and expedited future checkouts by saving your personal and address details. An account ensures a more efficient shopping experience for your future purchases.

Purchases at Ellie Jules are usually dispatched within 24-48 hours, following full payment clearance. Some orders require manual fraud verification that might take 1-2 business days. Please ensure that you enter the same billing address as your credit card company has on file to minimise potential delays.

We accept a variety of payment methods to make your shopping experience convenient. These include major credit cards (Visa, MasterCard, American Express), PayPal, and Apple Pay. All transactions are securely processed to ensure your information is protected.

If you need to change or cancel your order, please contact our customer service team as soon as possible. We will do our best to accommodate your request, but please note that once an order has been processed and dispatched, it cannot be changed or canceled.

Once your order has been dispatched, you will receive an email with a tracking number and a link to track your package. You can also track your order by logging into your account on our website and viewing your order history.

We offer a 30-day return policy on most items. If you are not completely satisfied with your purchase, you can return it for a full refund, or exchange. Items must be returned in their original condition and packaging. Please visit our Returns & Exchanges page for more details.

Yes, we ship to several countries worldwide. International shipping rates and delivery times vary depending on the destination. Please check our Shipping Information page for more details on the countries we ship to and the associated costs.

You can reach our customer service team through our Contact Us page, by email at contact@elliejules.com, or by live chat. Our team is available to assist you Monday through Friday, from 9 AM to 6 PM.

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